WATCH: This Company is Selling Big Data to Retailers


Shanghai-based Riskiller uses a camera slapped onto a Raspberry Pi to analyze weeks of storefront big data for prospective shop owners. With machine learning, the algorithm grows from its own successes, producing more accurate demographics about potential customers in the area.

China’s e-commerce boom is in full swing, and brick and mortar retailers have to think smarter if they want to compete.

We’re putting out new videos every week. Subscribe to our YouTube channel for the latest updates.

For more on how Chinese e-commerce companies are increasingly disrupting the global marketplace, listen to our Digitally China podcast episode on the subject right here:

Digitally China Podcast “Live” Special: Can Chinese Innovation Disrupt Amazon?

Adan Kohnhorst
Adan Kohnhorst is a US-based writer, producer, multimedia artist, and former associate editor at RADII. His work has been featured in publications such as Maxim and the Chinese-language StreetVoice, and he’s an active member of the hip hop and DIY music scenes in Shanghai, NYC, and Dallas. He learned Mandarin in high school to train at the Shaolin Temple but now uses it to interview rappers. He blogs about China and Asia on Instagram: @this.is.adan

Sign up for our newsletter and

be the first to experience our new site!

Congrats! You'll be the first to know!