TikTok’s New “Video Search” Function is From the Future

The way we consume media has been changing rapidly, over and over, for like a decade. And as the nature of media consumption changes, so too must the dexterous hand of capitalism, with its long fingers of advertisers, and those dirty unclipped fingernails of new media-based revenue models. Clunky, extended analogies aside, the developers over at TikTok seem to be innovating some impressive new strategies to engage users and make money through social media: they’ve just released an “in-video search tool”, the power of which is both exciting and terrifying. Chinese TikTok now has in-video search. Search someone's face to find more videos of them. Search in-video products or clothes and buy … Continue reading TikTok’s New “Video Search” Function is From the Future