LifestyleThis Gender-defying Chinese Brand is the Climax of Underwear CreativityBrandstorm is a series featuring the most notable brands in the worlds of fashion, beauty, and retail ... By Tomás PinheiroMarch 9, 2022
LifestyleThis Fashion Brand Pushes Women to Be Comfortable Taking Up More SpaceYufei Liu's brand Feyfey Worldwide draws on the ideas of taking up more public space as a ... By Yi Jing FlyJuly 26, 2021
LifestyleHow Li Jiaqi and Viya Became the King and Queen of China’s Booming Livestream IndustryChinese ecommerce livestreaming has grown immensely, and the two people at the forefront of the industry are ... By Chloe YorkeMay 26, 2021
LifestyleHow Lingerie Brand Neiwai Became a Pioneer for Body PositivityTapping into a desire for more informed conversations around beauty in China, the brand has become a ... By Mayura JainMarch 30, 2021
LifestyleHow “China’s Glossier” Perfect Diary Won the Hearts of Millennial Makeup LoversIn just four years, the brand Perfect Diary has beat out some of the world's biggest makeup ... By Mayura JainFebruary 23, 2021
