Life Pharma-Chic: Cold Medicine 999 Goes Viral with “Fashion” Campaign 999 Cold Remedy is China’s most common cold medicine; you’ll find it in nearly every household. Earlier ... By Emma SunFebruary 26, 2019
Daily Drip Brands and Propaganda Outlets Go Poetic for Valentine’s Day in China Valentine's Day is starting to pick up speed in China, with trending Weibo posts and cheeky advertising ... By Sebastian LauFebruary 14, 2019
Daily Drip 3 Huge Chinese New Year Advertising Fails from International Brands Chinese New Year is a massive commercial opportunity, but that doesn't mean brands always get it right ... By Shalena AdamsJanuary 31, 2019
Daily Drip Not Lovin’ It: McDonald’s Draws Nationalist Ire, While KFC Does Chinese New Year with TFBoys McDonald's is in the hot seat for accidentally acknowledging Taiwanese independence. Meanwhile, KFC plays it safe with ... By Julienna LawJanuary 23, 2019
Culture Dolce & Gabbana Sparks Cries of Racism with Controversial Ad Campaign It looked like Dolce & Gabbana had narrowly dodged its second tone-deaf China advertising gaffe in two ... By Fan ShuhongNovember 21, 2018
Culture How Rap Became the Advertising Medium of Choice for China’s Brands – and Government As soon as rap music became mainstream in China, advertisers leapt onto the unsuspecting genre as a ... By Adan KohnhorstSeptember 17, 2018
Culture I’m Having Fun: The Selfie-Taker as a Symbol in Chinese Advertising Billboards, subway ads, TV screens and mobile phones are plastered with the image of the selfie. Not ... By Adan KohnhorstAugust 23, 2017
