InnovationDaily Drip

New Chinese Car Has a Sexy Holographic Anime Girl for a Virtual Assistant

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We couldn’t make this up if we tried. This shiny new car’s built-in virtual assistant is a holograph of an anime schoolgirl.

She materializes on top of your dashboard, where she can help you perform standard AI tasks such as making calls, adjusting radio volume, or switching on your windshield wipers. She also has two outfits to choose from — unsurprisingly, they both involve short skirts. One is purple and one is pink/yellow.

Drivers can also select a small cartoon boy (sorry, not sexy) and a robot as their AI guides. The unique decision to include scantily-clad anime girls as an integral part of their vehicle design comes from the auto manufacturer formerly known as Besturn, now called Bestune, which isn’t much better. To be fair, the actual car itself does look rather sleek.

The Bestune T77, sans hentai-adjacent holographs.

Well, we can assume Bestune hasn’t been tuning in to the concerns about the disproportionate number of female virtual assistants, and what it says about gender perceptions. They also seem not to have paid attention to iQIYI, who had to pull their flagship “virtual girlfriend” from their VR headset offerings after consumers rightfully called the game out on sexism. But there is at least a small sliver of the market who will buy this car for this reason and this reason alone. Maybe that was the goal all along.

Look, Chinese cars:

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Adan Kohnhorst
Adan Kohnhorst is a Shanghai-based writer, producer, and multimedia artist, and the Associate Editor at RADII. His work has been featured in publications such as Maxim and the Chinese-language StreetVoice, and he’s an active member of the hip-hop and DIY music scenes in Shanghai, NYC, and Dallas. He learned Mandarin in high school so he could train at the Shaolin Temple, but now just uses it to interview rappers.

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